Norma Hubele’s mission is nothing less than to “change the way people choose their cars.” The Full Schools professor emeritus of industrial engineering is trying to do that with a mathematical and statistics-based system she developed to determine the safety ratings for different models of automobiles. That system, she says, improves vastly on the safety rating tests conducted by the federal government. Hubele hopes to educate the public about the flaws in those government ratings tests so that consumers will pressure the auto industry to adopt her ratings methodology. The article was also published in the East Valley Tribune.