In ASU’s “Thought Huddle” podcast, Fulton Schools Professor Brad Allenby discusses the proliferation of disinformation sources in an age that is seeing the rise of antagonistic “tribal political structures.” Allenby discusses how the growth and pervasiveness of today’s fractured communications environment has provided ground work for the growing influence of conspiracy theorists and targeted misinformation campaigns that have divisive impacts on societies. Allenby is a professor of civil, environmental and sustainable engineering, as well as a professor of technology and ethics and a co-founder of ASU’s Weaponized Narrative Initiative.